The camera shots
used in the magazine front covers above are low angle, medium and two shot. The
front covers featuring Jay Z and Ciara both consist of low angle shots in order
to highlight the superiority of the two artists. Medium shots are used in the
magazine front covers containing Eminem and Chris Brown. The purpose of a
medium shot is to reveal both the artist's facial expressions and body
language. Finally, in relation to camera shots, a two shot is used in the front
cover, which has Macklemore and Ryan Lewis in order to show the relationship
between them.
The outfits of the artists in the front covers above have
different types of impacts. In the magazine involving Ciara, the only items she
happens to be wearing are high heels and so more or less, she is completely
naked. This is effective as it is seen as attractive and may attract more
people towards the magazine (Sex appeal). Additionally, high heels are seen as
seductive and so it being the only piece of attire she is wearing highlights
the magazine’s ambition to make Ciara come across as sexually appealing as
possible. The other front covers in the mood board above are of male hip hop
artists who are in similar clothing. They come across as cool and sort of
rebellious through the colour black in their clothing.
The overall representation of the magazine is heavily
influenced by the artists on the front covers. The artists above come across as
dominant and quite ‘hard’ through their body language and facial expressions.
This reflects the representation of the genre of music in the magazine as it
tells us the music will most likely be hard edge, which is what we can expect
from hip-hop.
The font styles of the title blocks are quite bold and
vibrant. The purpose of this is to help the magazine stand out. Additionally,
the bright colours help the magazine to look more glossy than dull, as if a
magazine looks dull; it wouldn’t attract as many people. Also, the title blocks
being bold represent the genre, as hip-hop is quite bold in relation to the
style and pace of its music.
The colour scheme used in the magazines is reflective of the
genre of music. Dark colours, black for instance, are frequently used to
reflect the hard edged connotation of hip hop. Additionally, some bright colours
are used, like red and yellow, as it contrasts nicely with black and also to
stop the magazine from being too dull.
The types of articles found in the magazines are revealed to
us by the puffs. The puffs are quite bold and reveal to us what will be involved
in the magazine. Some of the puffs tell us that there will be inside stories
based on a certain artist, while others reveal new music and reviews on them.
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